Miss South Africa pageant has make-over.

THE 33 Miss South Africa semi-finalists and panel of judges for the new 2014 Miss South Africa competition were revealed by Sun International at The Maslow Hotel. Radio and television personality Anele Mdoda returns for a second time as a judge and will be joined by international DJ and recording artist Nkosinathi Innocent Maphumelo, better known as Black Coffee, and magazine editor and style icon Pnina Fenster. They will be judging contestants on intelligence, leadership, talent, physical fitness and a dedication to community service. The 12 finalists will be revealed on 2 February on Mzansi Magic as part of the Miss South Africa reality show which debuts on the channel on 26 January. Fenster was delighted in her new role and said it was an honour to be involved in an event that had such a long and illustrious history. “The Miss South Africa pageant has inspired and delighted South Africans for decades and it continues to do so,” said Fenster. “It is glamorous and stylish, it involves meaningful charity work and it’s fun. What is not to love about that?” Suzette van der Merwe of Cell C and the 1990 Miss South Africa explained why the company decided to come on board as a headline sponsor. “Sun International has repositioned the brand to make it more relevant in today’s society and aligns with their strategy to empower women. “Like Sun International and the Miss South Africa brand, Cell C’s goal is to support bold, confident and beautiful young women who have the power to inspire a nation and make a difference,” added van der Merwe. Alison McKie of Sun International said their aim was to take the pageant to new heights and believed they were on their way to achieving this. “We are delighted that Cell C is sponsoring the competition as we all have the same vision when it comes to helping young women fulfil their dreams,” she said. “We also believe that our judges will bring something new to the competition, thanks to their wide-ranging experience and expertise,” said McKie. The finals will be held at Sun City on 30 March next year.

Details: www.misssa.co.za