Animation programme set to thrillORThrilling kids’ channels for 2014
SANDTON - Turner Broadcasting presented its 2014 slate at a media showcase event held in Sandton at the World of Yamaha.
The media was given a total cinematic experience with Scooby Doo and Gumball on site, and entertained with presentations of thrilling animation and important announcements.
A drawing competition targeting more than 2 000 schools in South Africa was announced. The children will be asked to create a new character for Ben10 and the winning school will receive a cash prize to uplift the school’s art centre. A PowerPuff Girls Save the Date programme was also announced and it is aimed at the upliftment of young girls. Lazy Town World Move for Health Day is an activation that will take place on World Move for Health Day encouraging children to be active and healthy.
The network’s vice-president of acquisitions and co-productions, Cecilia Persson, revealed a first look at four new long form shows for Cartoon Network. Presenting at the event, Tal Hewitt, Turner’s general manager for Turkey, Middle East and Africa, said last year was a bumper year for the network’s children channels and that it looked set to continue this year.
Hewitt added that in terms of performance, Cartoon Network and Boomerang have consistently ranked in the top two of DSTV children’s channels in South Africa since December last year.
Hewitt said, “Our channels have performed exceptionally well in the past year.
Persson added, “Our shows are truly creator driven and thus made with passion. We look for unique and surprising stories that have great characters which feel authentic to kids and this is more apparent than ever with the slate we have coming up. Cartoon Network is in great shape and Boomerang is its perfect partner, continuing to bring new iterations of timeless classics for all the family.”
